EXPERIENTIAL MEDIA AND ACTIVATIONS
We create inspiring, emotionally relatable work that leaves a lasting impression, and build experiences around it that encourage people to take part rather than scroll past.
From our recent work
What this covers
- On-ground activations and events
- Exhibition and trade stands
- Retail and in-store experiences
- Sampling and demonstration formats
- Experience design and production
Where it sits
Experiential Media is one of eight things we do, and it rarely travels alone: a film needs a media plan behind it, a campaign needs creative that holds up in print and on a phone. We work across all of them from our studios in Mumbai and Dubai, which is what makes us an integrated agency rather than a specialist one.
Who we do this for
Four sectors, each with its own conditions - the language a farmer buys in, the approvals a state body works through, the second a shopper gives a shelf, the specification an engineer signs off.
Clients
THE BRANDS WE WORK WITH
Questions
About Experiential Media
- What does experiential media mean in practice?
- On-ground activations and events, exhibition and trade stands, retail and in-store experiences, sampling and demonstration formats, and the design and production behind them.
- Do you do exhibition and trade stands for B2B clients?
- Yes. For industrial and B2B brands the trade event is often where the buying decision genuinely starts, so the stand, the collateral and the demonstration are planned as part of the campaign rather than separately.
- Can you run demonstration activity for agricultural brands?
- Yes. Demonstration, mela and on-ground activation material is a standing part of our agriculture work, because a seed or a crop-protection product is most convincingly sold by being shown in the field.
- Do you handle production as well as the idea?
- Yes. Experience design and production are both ours, so what is proposed is what can actually be built on site.